TMG-Branchen-Expertise Möbel und Sanitär

Industry-specific consulting for

Furniture & Sanitary

For more than 30 years TMG Consultants has been supporting market leaders and SMEs in the development and implementation of customized transformation programs – with a clear focus on results and in-depth industry knowledge.

The furniture and sanitary sector in Germany is an important part of the German consumer and capital goods industry with an annual turnover of over 40 billion euros and more than 400,000 employees. It designs private and commercial interiors, from furniture to sanitary solutions, and is a leader in exports, particularly for high-quality products. The industry is undergoing structural change due to changing consumer behaviour, sustainability and digitalization. Successful companies combine design, industrial strength and customer orientation.

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TMG 9 Industries 9 Furniture and sanitary

Industry in transition

What are the current challenges in the furniture and sanitary sector?

The industry is under increasing pressure: rising material and energy prices, a shortage of skilled workers and declining consumer sentiment in Germany are putting pressure on business. At the same time, customer needs are changing – individualization, sustainability, convenience and smart networking are becoming key requirements. The strong fragmentation of the industry and an often medium-sized structure often make economies of scale and leaps in innovation difficult. In addition, there is dynamic competition from abroad, particularly from Asian suppliers with highly aggressive pricing and increasingly improved product quality.

Strategies for the future

What is the current need for adjustment and optimization?

In order to remain successful in the future, companies in the furniture and sanitary industry must transform their business and production models in a future-oriented way:

Designing product development with customers and trends in mind:
The desire for sustainable, functional and aesthetic solutions requires a close integration of design, technology and material selection – for example through recyclable materials, modular systems and smart operating functions.
Increased efficiency in production and logistics:
Automation, end-to-end digitalization and optimized warehouse and transport concepts create resilience, reduce costs and increase responsiveness to fluctuations in demand.
Differentiate and professionalize sales channels:
Customers expect omnichannel capability, simple configurators, reliable delivery times and service offerings. Companies need to make their sales and service processes more data-based and digital.
Approaching international expansion strategically:
New target markets – for example in the premium segment in Asia or North America – require differentiated go-to-market strategies, reliable supply networks and clearly positioned brand management.
Establish cost and profit management:
In medium-sized structures in particular, there is often potential to standardize, digitalize and optimize indirect processes – from purchasing to quotation and order processing.

Industry expertise

Selected reference customers in the furniture & sanitary industry

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